Mamie Suzanne’s Fish Soup

Mamie Suzanne’s Fish Soup is a family recipe passed down through generations and brought to you by Provence Marinaside’s head chef and owner Jean-Francis Quaglia. Die cut to show off the soup, the packaging pays homage to the French culture and the simplicity found in the French country side with simple line drawings and a colour blocked palette.

Clinical Meets Compassion

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Clinical Meets Compassion 〰️

Brief

The Luminescence Wellness brand identity was built on a strategy to bridge clinical credibility with compassionate care. This balance of professionalism and warmth helps the clinic resonate with a diverse clientele and positions it as inclusive, trustworthy, and approachable. It also allows the brand to stand apart in a field often defined by sterile, clinical visuals or overly “spa-like” aesthetics.

Execution

The Luminescence Wellness brand identity was built on a strategy to bridge clinical credibility with compassionate care. This balance of professionalism and warmth helps the clinic resonate with a diverse clientele and positions it as inclusive, trustworthy, and approachable. It also allows the brand to stand apart in a field often defined by sterile, clinical visuals or overly “spa-like” aesthetics.

Solution

The Luminescence Wellness brand identity was built on a strategy to bridge clinical credibility with compassionate care. This balance of professionalism and warmth helps the clinic resonate with a diverse clientele and positions it as inclusive, trustworthy, and approachable. It also allows the brand to stand apart in a field often defined by sterile, clinical visuals or overly “spa-like” aesthetics.

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